Compatio has been recognized as an IDC Innovator in AI-Powered Product Configuration and Recommendations for transforming how complex B2B products are discovered, configured, and sold. By blending machine learning, deterministic logic, and human expertise, Compatio delivers accurate configurations, tailored recommendations, and seamless cross-selling opportunities that accelerate sales and reduce friction in the buying process.

Mergers and acquisitions create both opportunities and challenges for manufacturers. AI-powered guided selling helps teams preserve critical knowledge, simplify product discovery, and unify quoting processes so sales teams stay productive during integration.

Choosing the right product in B2B commerce can feel overwhelming—especially when options are complex, configurable, and high-stakes. That’s where guided selling shines. This blog explores how guided selling helps buyers navigate complex product decisions with confidence, and how Compatio’s new platform, Guide, is redefining the self-service experience for manufacturers and distributors alike.

What is Cross-Sell Leakage? The Hidden Revenue Killer in B2B Sales Every B2B company understands the importance of maximizing revenue and building strong customer relationships. Yet, many unknowingly suffer from a hidden drain on profitability: cross-sell leakage. This subtle but destructive issue quietly erodes sales opportunities, weakens customer loyalty, and chips away at long-term growth.  If your company manages complex [...]

SPRINGFIELD – June 17, 2025 – Compatio AI, the leader in product configuration and recommendation solutions, today announced the launch of Guide, a next-generation guided selling platform that helps businesses match complex customer needs to just the right products, configurations and complete solutions. Built on Compatio’s Deterministic AI, Guide delivers optimizable, technically sound recommendations, addressing the growing challenge of distributing [...]